Flower Industry and Flower Shopping in India
With the ever so rising demand of fresh flowers not only within India but also in the World, the floral business in India is developing at a rapid pace. It is one of the fastest growing businesses of India right now. Many businesses are dependent on the flower industry such as perfumes which give a natural fragrant touch to their final products and the consistent quality creates confidence in the minds of the people about their products.
It is used in other industries as well such as medicines, foods etc. The Government of India is also promoting the cultivation of flowers in India. Indian authorities believe that India will become one of the biggest flower exporters in the world with a very short span of time. Even though Indian farmers say that they do not have enough facilities and resources to grow on a large commercial basis, things are changing on a day to day basis and advanced technology, seeds, cultivation methods are being taught and adopted by farmers today to keep up with the ever so increase in demand of fresh flowers.
Greenhouses have become very common nowadays and in such a controlled and monitored environment, the output of the flowers are of a higher quality and better yield of flowers.
India has started to export flowers to different countries of the world on a large scale. Florist industry provides employment on a large scale and is a major source for foreign exchange.
Nowadays many buyers are purchasing flowers through online website for delivery of fresh flowers. Online sales have started to increasing 10 fold in the past 5 years and will tend to increase as the years roll on. Buying flowers online has made it very convenient for the sender to conveniently go online on his mobile or laptop and with a few clicks choose his bouquet, add gift items such as cakes and chocolates along with his fresh flowers and have them delivered online within a few hours. The online shopper can also save on bouquets by using certain coupon codes that are floated online to indulge and propagate online buying of flowers. Statistics state that when a buyer uses his credit or debit card to buy online, there is tendency to buy higher priced bouquets as to when compared to buying it offline. This has encouraged online sellers to introduce a variety of offers and products that give a visual opportunity to the online shopper to buy a variety of products.
Flower portal such as May Flower, offer the user a high end experience of buying flowers at the convenience of their homes on any device, be it a mobile phone or a laptop or a tablet and with a few clicks, flowers and gifts are booked online and delivered at the schedule date.